Shop Sartorial EditorJun 5, 20192 minAn Influencer With 2 Million Followers Couldn't Sell 36 T-Shirts and Twitter Is NOT OKAY But...Twitter is freaking out thanks to an influencer named Arii with 2 million followers being unable to sell 36 T-shirts. Arii has disabled...
Shop Sartorial EditorApr 1, 20197 minHow Insta-fashion is changing the way we shopInstagram has become the window display for a new generation of savvy shoppers – and it’s changing the way we consume style, for good and...
Shop Sartorial EditorFeb 20, 20194 minDo Fashion Weeks do well for retailers?It's that time of the year again. The moment models, fashion editors, designers, and celebrities have been anticipating: Fashion Week...
Shop Sartorial EditorDec 28, 20185 minHow 'brick-and-mobile' is transforming in-store shoppingAs retailers explore adding life to their brands through mobile experiences, will stores become overly tech-ridden and lose their human...