Apparel Industry Trade-Show Organizers Realign Dates Due to COVID-19
With the cancellation of the April Amsterdam edition of Kingpins earlier this month, it seemed to be only a matter of time until other apparel-industry event producers would begin to consider doing the same in the United States to help thwart the spread of COVID-19.
Last week, the California Market Center in Los Angeles announced that it would cancel the April 1–3 Majors Market.
Originally planned to take place May 12–14 in Atlanta, Ga., Messe Frankfurt produced shows Techtextil North America and Texprocess Americas were canceled, with next editions scheduled for Dec. 15–17 at the Georgia World Congress Center in Atlanta.
The International Market Centers, which was scheduled to host the Atlanta Apparel & Accessories Market April 14–18, announced the next market would be June 10–13. In addition, all other shows that had been planned for dates through May 5 were also canceled until their next editions. IMC Chief Executive Officer Bob Maricich extended well wishes to his industry peers through a statement. “We hope that this pause in our market schedules will ensure the safety and allow for the normalcy to return to our industries,” he said. “In the meantime, IMC_di, our newly formed digital-innovation division, is exploring digital solutions to help our customers stay in contact while the physical market schedules are in flux.”Following this statement of commitment to optimizing IMC_di during this challenge to the industry, on March 18, IMC announced new hires of professionals to cultivate this new digital tool. These appointments included Marisa Garcia as the senior director of customer success, Andrew Meeks as the director of marketing and, as a consultant, Mary S. Moore, who owns Atlanta’s Cook’s Ware-house stores.
On March 12, Jeremy Buonamici, CEO of the Dallas-based Fashion Industry Gallery, released a statement regarding the cancellation of the market that was on the calendar for March 25–27. The organization’s next market will be held June 24–26.
On March 13, the Dallas Market Center announced the cancellation of its March markets and April Design Week, but event organizers revealed new dates for the next Apparel & Accessories Market and Dallas Western Market, which have both been scheduled to take place June 2–5.
Organizers from the Dallas Fabric Show, which was on the calendar for March 25–26 at the Dallas Market Center, revealed that this edition of the show would be canceled until the show’s next edition.
Originally set to host their event March 31–April 1 at the Fort Mason Center, CALA organizers Gerry and Robert Murtagh announced on March 16 that the show would be canceled until its next edition. “Regarding the ever-increasing developments of COVID-19 and on the advice of the Centers for Disease Control and Prevention, we have made the difficult decision to postpone the April CALA San Francisco show until June,” they said in a joint statement. “We apologize for the inconvenience this will cause; however the health and safety of our buyers, exhibitors and staff are of the upmost importance, and we feel this step is absolutely necessary to help mitigate the spread of COVID-19.”